Patient-centricity is a buzzword in life sciences, part of a push for innovation made difficult by complex regulations and long-standing corporate cultures that favor the status quo.
Compare this to the tech industry, which is constantly developing new, high-quality products that surprise and delight customers. Companies like Apple, Google and Amazon, all of whom have pushed the limit and redefined what it means to be a thought leader.
What can medical device manufacturers learn from these tech giants? Let’s look at 4 of the most important lessons companies can use to improve quality and move confidently into the next era of innovation.